Welcome Afloat - Your guide to great customer service

Welcome Afloat - Your guide to great customer service

Welcome Afloat is a highly practical customer service training course, using varied active training styles to give participants the skills and knowledge they can immediately use in the workplace.

The Welcome Afloat one-day training course gives participants today's core customer service skills - reflecting the latest techniques and best practice.  It is a highly flexible course and can be tailored to include content and knowledge specific to destinations and businesses.

Following on from almost five successful years of delivering the ‘Welcome Afloat’ programme face to face, British Marine, together with Welcome to Excellence, have decided to offer an online version as well.

  • To support member organisations in their endeavour to maintain the highest levels of customer care, service and quality.
  • To help the teams to attract and retain customers and understand customer needs and expectations.
  • To ensure that the organisations consistently offer exceptional levels of customer service, aiming to exceed expectations and gain repeat business/recommendations.
  • To equip teams with the skills to communicate and connect with customers and colleagues; including how to deal with challenges such as complaints.
  • To encourage people to act as ambassadors for their organisations, aiming to keep customers for life.

Whether you are in front of house customer facing role, right the way through to a senior leadership role, if you work in the Leisure Marine Tourism Sector, this course is for you.
Our experienced trainers, will adapt and flex to the needs of the group ensuring everyone attending gets the most out of the course.

  • Develop proactive communications skills
  • Recognise different customer expectations and how to meet them
  • Better understand their frontline sales and service role
  • Be confident in effectively tackling difficult situations
  • Learn why teamwork is vital in a customer-facing environment

  • Attracting and Attaining Customers
  • Inspiring your customers and making a difference
  • Meeting and exceeding expectations
  • Creating a great boating experience
  • Excellence for everyone
  • Communication successfully
  • Resolving challenging situations
  • Promoting boating and your business
  • Keeping customers for life

Delegates on the in person course are also able to take a City and Guilds Level 2 Award in the Principles of Customer Service by completing a multiple-choice assessment at the end of the course and making payment of a registration/certification fee of £26 per person.

Face-to-face training costs
British Marine Member | £226+VAT

Non-member | £453+VAT

+ optional City and Guilds Exam Cost £26 per person (only available at face-to-face courses)

Online training costs
British Marine Member | £180+VAT

Non-member | £360+VAT

We are able to deliver in-person face to face courses, or online courses.

Register your interest here or contact training@britishmarine.co.uk if you have any queries.

"I attended the Welcome Afloat course with one of my colleagues and we both came away with invaluable knowledge. Our trainer Amy was very knowledgeable and very professional on how she delivered the course. I’ve been doing the same job for over 20 years and there is always something new to learn. The cost is reasonable and for an extra £20 we both came away with a City & Guilds qualification and, more importantly, a certificate for the office wall."

Paul Clark