Arksen, the pioneering outdoor lifestyle brand, is proud to announce a collaboration with innovative filmmaker Cameron Brunt and his production company, Electric Bubble. This partnership has culminated in the release of "Engineered for Explorers," a captivating short film documenting Arksen's journey into the overland space and the design philosophy behind its pioneering products.
"Engineered for Explorers" dives deep into the origins of Arksen's transition from sea to land, capturing the brand's ethos of creating vehicles engineered for explorers and discovery. Featuring insights from Arksen's own Jasper Smith and Rich Brown, the film reveals how the team envisions new experiences for adventurers, defines the Overland launch portfolio, and highlights the extraordinary partnerships that bring Arksen's vision to life.
Cameron Brunt, an adventurer at heart, became inspired by Arksen's mission after a chance meeting. He followed the company closely, documenting behind-the-scenes moments in the workshops, offices, and out in the wild with the Overland team. His journey with Arksen also led him to take on his own expedition along Australia's southeast coast, driving Arksen's Project Kakadu Land Rover Perentie.
Jasper Smith, founder and CEO of Arksen commented: "Our mission at Arksen has always been to push the boundaries of exploration, whether by land or sea. Cameron’s film beautifully captures the essence of our journey into the Overland space, and it reflects the passion and innovation that drive us to create vehicles that inspire and enable great adventures."
Arksen Overland CEO, Rich Brown, added: "As a company, we're deeply committed to creating vehicles that offer more than just a mode of transport - they provide the opportunity for life-changing experiences. Cameron's film beautifully captures the spirit of what we're trying to achieve with Overland, and we're thrilled to share this journey with a wider audience."
As with all Arksen ventures, the Overland series blends high performance with circular economy principles, offering a unique approach to adventure. The Overland portfolio currently includes a range of rugged Land Rovers, including Defenders and Perenties, as well as the versatile Mercedes Unimog Campers. In an exciting development, Arksen will soon unveil its first electric Defender, set to be showcased in September in support of World EV Day. This groundbreaking vehicle, the Arksen D110e, combines modern reliability with the classic appeal of a Land Rover, featuring a 150kW electric motor, permanent four-wheel drive, and a range of up to 240 km. With a focus on sustainability and innovation, the D110e promises to deliver both exhilarating off-road adventures and eco-friendly urban driving experiences.
For those in the UK, Arksen will be showcasing the Arksen 8 and new Foul Weather Jacket at Southampton International Boat Show on the 13th September, offering a firsthand look at the latest innovations on stand F064.
To view the "Engineered for Explorers" film, click HERE, and to learn more about Arksen's Overland offerings, visit Arksen.com/overland.